Saturday, 30 October 2010

Lecture Two: Ideas & Opportunities

Notes

Wrong Time
P-Politicians
E-Economics not advanced enough
S-Society had no need
T-Technology

Da Vinci
Gun
Helicopter

Leonardo Da Vinci was subject to Pest. The ideas he thought of were to advanced for their time.

The Right Time

Concorde
P-The benefit of developing a flight between UK and France
E-Project was economically possible
S-Travel faster from UK to America
T-UK and France joined forces to share technology and make it happen

What type of creative are you?
Evolution - Revolution
Manager - Opportunist
Caution - Risk Taker

Entrepreneur
Owner/Entrepreneur
Owner/Manager
Owner/Worker

Price/Place/Product/Promotion

www.getsetforbussiness.com

Will anyone buy it - Supply demand

You for me
for customer
for the planet
for stake holders

The environment
My environment - internal
my skills/ lifestyle/ Resource, Colleagues

Micro Environment
Network Relations, Close business associates

Macro Environment
-World market
-Currency
-Politics
-Technology
-Social Trends
-Behaviors
-Pollution
-Taxes
(things we have to respond to- have to adapt and respond.)

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